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Online Resources

Media Guide to the Nation's Banking Issues Talking points in response to reporters

Community Bank Competitiveness Survey 2008 (PDF)   Trends in community bank management

Getting the Word Out
for ABA Members

Delivering timely, positive messages is an important way to strengthen the industry's reputation, in good times or bad. Through speeches, conversations with the media, employee newsletters or any of the hundreds of community-related projects in which banks are involved, bankers can help educate people about their industry. Tell us what you think

Communications Tools

• Safety and Soundness Communications Kit 
  Resources to help bankers explain to their customers and the public at large about the safety of customer deposits.
   
• News to Use  (updated monthly)
  Keeping Banking's Frontline Personnel Informed
   
• Media Guide to the Nation's Banking Issues 
  (Updated for 2008)
   
• Bank Communicators E-mail Bulletin 
  Subscribe to this e-mail bulletin and get heads-up news alerts, talking points on hot issues and more.
   
• Talking Points 
• Crisis Communications 
• Developing a Marketing Plan 
• Sample Speeches
• Sample Radio Ads
• Statement Stuffers
• Banking Statistics

Communications Kits

• ABAWorks on HMDA
  HMDA Communications: Telling Your Story Effectively
• Bankers & Corporate Governance
• Bankruptcy Reform
• Check 21
• Fraud
• Homeownership Month 
  Ideas to help your bank celebrate National Homeownership Month in June in your community.

Questions? Please contact Sarah Marshall for more information.

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